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Worldmetrics report 2024, italy tourism statistics.

Last Updated: June 18, 2024

tourism in italy graph

With sources from: wttc.org, statista.com, worlddata.info, telegraph.co.uk and many more

tourism in italy graph

Statistic 1

In 2019, Italy was the fifth most visited country in the world, with over 65.3 million visitors.

Statistic 2

In 2018, tourism contributed around 13% to Italy's GDP.

Statistic 3

In 2020, due to the pandemic, arrivals of tourists in Italy decreased by 53.6% compared to 2019.

Statistic 4

In 2019, around 59.3% of the tourists visiting Italy were foreigners.

Statistic 5

In 2019, tourism in Italy provided 4.2 million jobs.

Statistic 6

In 2020, Rome was the most visited city in Italy, with 10.1 million visitors.

Statistic 7

In 2020, Italy recorded a drastric decrease in accommodation establishments’ guests with only around 85.1 million, compared to 429.7 million of 2019.

Statistic 8

In 2021, US tourists generated the highest overnight stays in Italy, with around 33 million nights.

Statistic 9

In 2019, the average duration of a tourist trip in Italy was around 6.7 nights.

Statistic 10

In 2019, 15% of tourists in Italy visited for business-related reasons.

Statistic 11

In 2019, Tuscany was the most popular region for international tourists in Italy.

Statistic 12

In 2019, tourists from Germany made up the largest percentage of foreign visitors to Italy — about 13.6%.

Statistic 13

In 2019, Italian tourists traveled mainly in the months of July (13.5% of trips), August (16.2%), and June (9.9%).

Statistic 14

In 2019, the average expenditure per tourist during the trips in Italy was 309 euros.

Statistic 15

According to a 2020 poll, 44% of Italian Tour operators were optimistic about the future recovery of the tourism industry.

"In 2019, Italy was the fifth most visited country in the world, with over 65.3 million visitors."

"In 2018, tourism contributed around 13% to Italy's GDP."

"In 2020, due to the pandemic, arrivals of tourists in Italy decreased by 53.6% compared to 2019."

"In 2019, around 59.3% of the tourists visiting Italy were foreigners."

"In 2019, tourism in Italy provided 4.2 million jobs."

"In 2020, Rome was the most visited city in Italy, with 10.1 million visitors."

"In 2020, Italy recorded a drastric decrease in accommodation establishments’ guests with only around 85.1 million, compared to 429.7 million of 2019."

"In 2021, US tourists generated the highest overnight stays in Italy, with around 33 million nights."

"In 2019, the average duration of a tourist trip in Italy was around 6.7 nights."

"In 2019, 15% of tourists in Italy visited for business-related reasons."

"In 2019, Tuscany was the most popular region for international tourists in Italy."

"In 2019, tourists from Germany made up the largest percentage of foreign visitors to Italy — about 13.6%."

"In 2019, Italian tourists traveled mainly in the months of July (13.5% of trips), August (16.2%), and June (9.9%)."

"In 2019, the average expenditure per tourist during the trips in Italy was 309 euros."

"According to a 2020 poll, 44% of Italian Tour operators were optimistic about the future recovery of the tourism industry."

Interpretation

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Italy Visitor Arrivals

  • Italy Visitor Arrivals recorded 60,992,806 person in Dec 2023, compared with 50,525,695 person in the previous year
  • Italy Visitor Arrivals data is updated yearly, available from Dec 1990 to Dec 2023
  • The data reached an all-time high of 64,825,156 person in Dec 2019 and a record low of 16,482,810 person in Dec 2020

View Italy's Visitor Arrivals from 1990 to 2023 in the chart:

Italy Visitor Arrivals

What was Italy's Visitor Arrivals in 2023?

Italy Visitor Arrivals recorded 60,992,806 person in Dec 2023, compared with 50,525,695 person in the previous year See the table below for more data.

Visitor Arrivals by Country Comparison

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Travel and tourism in Italy

Statistics report on travel and tourism in Italy

This report presents a range of statistics and facts on travel and tourism in Italy. It provides key data on inbound, outbound, and domestic tourism, as well as figures on accommodation establishments. For further data on the travel and tourism markets in Italy, please also see the following reports: Tourism in Italian cities and Hotel industry in Italy .

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Table of contents.

  • Basic Statistic Travel and tourism's total contribution to GDP in Italy 2019-2034
  • Basic Statistic GDP share generated by travel and tourism in Italy 2019-2023
  • Premium Statistic Monthly tourism balance in Italy 2019-2024
  • Basic Statistic Distribution of travel and tourism expenditure in Italy 2019-2023, by type
  • Basic Statistic Distribution of travel and tourism spending in Italy 2019-2023, by tourist type
  • Basic Statistic Travel and tourism's total contribution to employment in Italy 2019-2034

Inbound tourism

  • Premium Statistic Total number of international tourist arrivals in Italy 2015-2023
  • Premium Statistic International tourist arrivals in Italy 2006-2023
  • Premium Statistic International tourist arrivals in Italy 2019-2023, by country
  • Premium Statistic Inbound business travelers in Italy 2015-2022
  • Premium Statistic Number of inbound tourist overnight stays in Italy 2014-2023, by travel reason
  • Premium Statistic Average length of stay of international tourists in Italy 2009-2022
  • Premium Statistic Inbound tourist expenditure in Italy 2007-2023
  • Premium Statistic Inbound tourist expenditure in Italy 2019-2023, by country

Outbound tourism

  • Premium Statistic Number of outbound travelers from Italy 2015-2023, by type
  • Premium Statistic Number of outbound trips from Italy 2019-2022, by destination
  • Basic Statistic Number of outbound tourist overnight stays from Italy 2015-2023
  • Premium Statistic Overnight stays for outbound trips from Italy 2019-2022, by destination
  • Premium Statistic Expenditure of Italian outbound travelers 2007-2023
  • Premium Statistic Expenditure of Italian outbound travelers 2019-2023, by destination
  • Premium Statistic Share of outbound holiday trips taken by Italians 2023, by purpose
  • Premium Statistic Share of outbound holiday trips taken by Italians 2022, by destination type
  • Premium Statistic Travel intentions of Italians in the next six months 2024, by destination
  • Premium Statistic Italian travelers' preferred European countries for trips in the next six months 2024

Domestic tourism

  • Premium Statistic Number of domestic trips in Italy 2014-2022
  • Premium Statistic Domestic trips in Italy 2019-2022, by accommodation type
  • Premium Statistic Overnight stays for domestic trips in Italy 2019-2022, by region of destination
  • Premium Statistic Domestic business trips in Italy 2015-2022
  • Premium Statistic Overnight stays during domestic business trips in Italy 2022, by destination
  • Premium Statistic Number of same-day domestic trips in Italy 2019-2022, by purpose
  • Basic Statistic Domestic tourism spending in Italy 2019-2034

Accommodation

  • Premium Statistic Number of hotel and non-hotel accommodation in Italy 2019-2022
  • Premium Statistic Number of hotels in Italy 2012-2023, by rating
  • Premium Statistic Number of hotels in Italy 2022, by region
  • Premium Statistic Revenue of the hotels industry in Italy 2019-2028
  • Premium Statistic Leading international hotel chain brands in Italy 2023, by number of hotels
  • Premium Statistic Leading domestic hotel chain brands in Italy 2023, by number of hotels
  • Premium Statistic Number of bed and breakfasts in Italy 2010-2022
  • Premium Statistic Number of agritourism establishments in Italy 2012-2022
  • Premium Statistic Distribution of trips made by Italians 2023, by accommodation

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Recommended and recent reports

Recommended statistics.

  • Premium Statistic Contribution to GDP from the travel and tourism industry GCC 2022, by country
  • Basic Statistic Total contribution of travel and tourism to GDP worldwide 2019-2034
  • Premium Statistic Leading European countries in the Travel & Tourism Development Index 2023
  • Premium Statistic Leading countries in the Americas in the Travel & Tourism Competitiveness Index 2023
  • Basic Statistic Travel and tourism: share of global GDP 2019-2034

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Worlddata.info

Tourism in Italy

Art and culture as a tourist magnet, most popular travel destinations in italy, development of the tourism sector in italy from 1995 to 2021.

Tourists per year in Italy

Revenues from tourism

Tourism receipts in Italy per year

All data for Italy in detail

Comparison: quality of life

COMMENTS

  1. Travel and tourism in Italy - statistics & facts | Statista

    Overall, travel and tourism contributed to the Italian GDP by over 190 billion euros in 2022, remaining three percent lower than in 2019, the year prior to the coronavirus (COVID-19)...

  2. Tourist arrivals by month Italy 2024 | Statista

    In March 2024, accommodation establishments in Italy recorded approximately 8.1 million tourist arrivals, including international and domestic travelers.

  3. Italy Tourism Statistics • WorldMetrics

    Statistic 1. "In 2019, Italy was the fifth most visited country in the world, with over 65.3 million visitors." Share this statistic: Statistic 2. "In 2018, tourism contributed around 13% to Italy's GDP." Share this statistic: Statistic 3. "In 2020, due to the pandemic, arrivals of tourists in Italy decreased by 53.6% compared to 2019."

  4. Italy Visitor Arrivals [Chart-Data-Forecast], 1990 - 2024 ...

    Italy Visitor Arrivals data is updated yearly, available from Dec 1990 to Dec 2023. The data reached an all-time high of 64,825,156 person in Dec 2019 and a record low of 16,482,810 person in Dec 2020. CEIC calculates annual Tourist Arrivals from monthly Tourist Arrivals.

  5. International tourism, number of arrivals - Italy | Data

    International tourism, number of arrivals - Italy. World Tourism Organization, Yearbook of Tourism Statistics, Compendium of Tourism Statistics and data files. License : CC BY-4.0. Line Bar Map. Also Show.

  6. Travel and tourism in Italy | Statista

    This report presents a range of statistics and facts on travel and tourism in Italy. It provides key data on inbound, outbound, and domestic tourism, as well as figures on accommodation ...

  7. Italy - International tourism - IndexMundi

    Italy - International tourism. International tourism, number of arrivals. The value for International tourism, number of arrivals in Italy was 38,419,000 as of 2020. As the graph below shows, over the past 25 years this indicator reached a maximum value of 95,399,000 in 2019 and a minimum value of 38,419,000 in 2020.

  8. Italy - International tourism, number of arrivals - IndexMundi

    The value for International tourism, number of arrivals in Italy was 38,419,000 as of 2020. As the graph below shows, over the past 25 years this indicator reached a maximum value of 95,399,000 in 2019 and a minimum value of 38,419,000 in 2020.

  9. Tourism in Italy - Worlddata.info

    Development of the tourism sector in Italy from 1995 to 2021. The following chart shows the number of tourist arrivals registered in Italy each year. Until 2005, tourists were defined as anyone who spent at least one night in the country but did not live there for longer than 12 months.

  10. Tourist flow in Italy – Istat

    Tourist flow in Italy. The National Institute of Statistics releases data on tourist flows and their features in 2017 from a supply and demand-side perspective. In 2017, around 421 million nights were spent at tourist accommodation establishments (+4.4% compared with the previous year) and arrivals were equal to 123 million (+5.3%).